What is ONDC?ย
The Open Network for Digital Commerce (ONDC) is a new initiative by the Indian government to create an open and interoperable eCommerce ecosystem. Local businesses in rural and urban areas will now be able to reach a wider customer base without having to rely on a single eCommerce platform. ONDC is still in its early stages of development, but it has the potential to revolutionize the way that Indian businesses operate. Here are some of the key benefits of ONDC for businesses.
The Open Network for Digital Commerce (ONDC) provides small businesses with a number of advantages. In particular, it helps rural small enterprises who lack eCommerce capabilities by expanding their access to a wider customer base across different platforms. Because ONDC doesn’t levy commissions or other fees, it lowers the cost of doing business. Additionally, it improves the client experience by offering a variety of payment and delivery choices. Furthermore, ONDC encourages innovation by promoting a competitive ecosystem that results in the development of new goods and services that are advantageous to both customers and enterprises. In essence, ONDC supports corporate empowerment, cost reduction, enhanced customer service, and digital commerce innovation.ย To know more and get a detailed understanding about ONDC and it’s functioning, click here.
What makes ONDC such a breakthrough for small businesses?
Reach a wider customer base
Since ONDC is an open network, small businesses can list their items on any platform that is compatible with ONDC. This enables small enterprises to expand their market reach. Small businesses now have access to a considerably wider range of potential customers than they would have had they only been selling on one platform. Consumers can identify and buy things from small enterprises more easily. By offering a unified search and payment experience, ONDC makes it simpler for customers to locate and buy products from small companies. On any eCommerce platform that supports the ONDC, customers may conduct product searches and view the outcomes from all participating sellers. Regardless of the platform they are using, they can then buy goods straight from any seller on the platform.
Although ONDC is still in its infancy, it has the potential to completely alter the way small businesses conduct their online sales. ONDC can assist aย small business in expanding and succeeding by facilitating their access to a larger client market.
Reduce Costs
ONDC helps small businesses to reduce costs in two ways. Firstly, it does not charge any commissions or costs. On the ONDC Network neither buyers nor sellers are subjected to any commissions or fees. Small businesses can save a lot of money by doing this, especially if they already sell on several platforms. Secondly, by giving them a platform to offer their products and services without having to make an investment in their own eCommerce infrastructure, ONDC helps small businesses cut costs on marketing and advertising. This means that small businesses don’t have to worry about creating and maintaining their own eCommerce platform and can instead concentrate their resources on creating and marketing their goods and services.ย
For instance, a small firm that sells clothing can advertise its products on ONDC without developing an online storefront. The development and maintenance expenditures might be significantly reduced for the small firm as a result. Additionally, by making it simpler for customers to locate and buy the small business’s items, ONDC can help the latter save money on marketing and advertising expenses.
Overall, there are several ways that ONDC can assist small firms in cutting costs. The ONDC can assist small businesses in increasing their profitability by not levying any commissions or fees and by assisting them in reducing their expenditures on marketing and advertising.
By giving them access to a greater variety of suppliers and logistical providers, ONDC can also assist small firms in lowering their expenses. This can assist small businesses in locating cheaper goods and services and negotiating lower shipping costs.
Improve Customer Experience
Making it simpler for customers to identify and buy small businesses’ products and services is one of the main ways that ONDC supports small businesses in enhancing the customer experience. Customers may search for products on any platform that is ONDC-compatible and receive results from all participating vendors thanks to ONDC’s unified search and payment experience. Regardless of the platform they are using, they can then buy products straight from any seller on the platform.
In addition, by enabling them to provide a larger range of payment and delivery alternatives, ONDC assists small businesses in bettering the consumer experience. Small businesses can interface with a range of delivery services and payment providers thanks to ONDC’s open network structure. This allows small businesses to have the flexibility to give their clients a variety of payment and delivery alternatives.
Finally, ONDC streamlines the support and order tracking processes for clients. Customers can use a single platform for tracking and assistance from ONDC. Customers may now simply check the status of their purchases and get service from any platform that is compatible with ONDC.
Create New Opportunities
Opening up new markets and channels of sales is one of the main ways that ONDC develops new opportunities for small businesses.
In order to support the ecosystem, ONDC also encourages innovation and the creation of new products and services. New methods to assist small firms in managing their inventory, orders, and payments will be required as more start to adopt ONDC. Small businesses will have additional opportunity to develop and provide innovative products and services as a result.
Conclusion
Although ONDC is still in its early phases of development, it has the potential to significantly alter the eCommerce environment in India. The network is set to become a significant player in the eCommerce market as more companies sign up and it expands.
Beginning with building a solid online presence and making sure their products and services are listed on the network, small companies should get ready to join the ONDC Network.
Small firms can position themselves for success in the world of digital commerce by utilizing the ONDC’s opportunities.
Join the ONDC Network seamlessly with Unizap.
Joining the ONDC Network through Unizap, Aย platform developed by Unizap, offers sellers an efficient pathway to integrate with the Open Network for Digital Commerce (ONDC). As an early adopter in the seller-side facilitation space, Unizap streamlines the onboarding process for sellers onto the ONDC Network, enabling them to effortlessly connect with a vast network of buyers across the nation.
The entire journey, from uploading product catalogs to fulfilling orders, is designed to be smooth and expedient. Sellers can expect to be fully onboarded onto the ONDC Network within a mere 24 hours of initiating the registration process. This involves a straightforward three-step procedure: registering through the portal, uploading their product catalog, and initiating business operations.
For a comprehensive grasp of how a brand can start selling on the ONDC Network, you can delve into an informative blog that provides in-depth insights into the benefits of ONDC for sellers as well as the steps to get onboarded on the ONDC Network.
